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Posted in Minoli
8th March 2012
Wednesday, March 7th, press day at the Geneva Motor show.
Infiniti, Supersports electric concept car, Geneva preview
Geneva, considered to be the most important motor show in Europe, possibly the world, where manufactures choose to launch the very latest cars and preview concepts, on what is considered, “Neutral Territory”.
Minoli was invited by one of our corporate clients to attend the show on Wednesday 7th March, to be given an insight in to the progress of the brand, and to experience the event which is a guide for the direction of the industry in general.
Alfa Romeo, Giulietta Citroen DS4 Racing Concept 100% Sport
Attendances on the day were very high, with the worlds media, TV, Film and Press present in large numbers as well as industry leaders and VIP cleints. All invited to preview the latest luxury and Supercars days before the public are allowed a glimpse.
Lexus LF-LC. Hybrid Sport Coupe Concept Fiat 500L. World Premiere, Geneva
The general feel within the show was overwhelmingly buoyant and with so many product launches, there is an expectation of an upturn in the economy, even if just a small one in 2012.
Minoli clients in attendance include, Infiniti (our hosts for the day, thank you to Mike, Angus and the team), Fiat, Kia, Alfa Romeo, Lexus, Chrysler, Renault and Citroen, all previewing their latest cars.
Kia Trackster Concept Renault Zoe, Electric Super Mini